{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "name": "Reality Audit FAQ",
  "url": "https://reality-audit.com",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What is Reality Audit?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Reality Audit is a strategic relevancy diagnostic for growth-stage B2C SaaS companies at Series B or C ($50M+ raised). It scores brands across 5 dimensions: Message-Market Fit, Audience Precision, Channel-Audience Alignment, Offer-Outcome Alignment, and Trust Signal Density. The free site audit at reality-audit.com/site-audit scores 4 of 5 dimensions from any URL in 60 seconds. The paid Reality Audit covers all 5 dimensions over 12 days."
      }
    },
    {
      "@type": "Question",
      "name": "How do I diagnose what is wrong with my B2C SaaS landing page?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Run the free site audit at reality-audit.com/site-audit. It scores Message-Market Fit (does copy use buyer language?), Audience Precision (does it name a trigger event?), Offer-Outcome Alignment (is the result measurable?), and Trust Signal Density (are named proof points visible?). The lowest-scoring dimension is your highest-leverage fix. The single most common edit on underperforming pages: replace a vague verb in the hero with a specific outcome and timeline."
      }
    },
    {
      "@type": "Question",
      "name": "What are the 5 dimensions of B2C SaaS marketing relevancy?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Message-Market Fit (30% weight), Audience Precision (25%), Channel-Audience Alignment (separate axis, requires media data), Offer-Outcome Alignment (25%), and Trust Signal Density (20%). The framework was developed by Reality Audit for growth-stage B2C SaaS at Series B/C with $50M+ raised. Composite scored 0-100, letter grade derived: A 90+, B 80-89, C 70-79, D 60-69, F below 60."
      }
    },
    {
      "@type": "Question",
      "name": "How long does a SaaS site audit take?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "The free URL scan at reality-audit.com/site-audit takes 60 seconds and covers 4 of 5 dimensions with a PDF report delivered to your inbox. The paid Reality Audit takes 12 days and covers all 5 dimensions with media data review, attribution analysis, and a written brief specifying which dimension to fix first."
      }
    },
    {
      "@type": "Question",
      "name": "How much does Reality Audit cost?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "The site audit at reality-audit.com/site-audit is free. The paid Reality Audit has three tiers: Pilot ($8,000), Standard ($15,000), and Intensive ($22,000). All paid tiers are 12-day engagements covering all 5 relevancy dimensions with a written brief."
      }
    },
    {
      "@type": "Question",
      "name": "Who is Reality Audit for?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "CMOs, VPs of Marketing, and founders at growth-stage B2C SaaS companies. Typically Series B or C with $50M+ raised. Common triggers: traffic is flat-to-up but conversion is flat-to-down, paid CAC is creeping past plan, board pressure to demonstrate efficiency, or a competitor changed the buyer's vocabulary in the category."
      }
    },
    {
      "@type": "Question",
      "name": "What does ChatGPT use to recommend SaaS tools?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "The same signals a sharp human buyer uses: specificity, named proof, buyer-language match, trigger-event clarity. Brands getting cited in AI search engines wrote pages that read as legibly relevant before AI search existed. The shift just made the consequence of irrelevancy visible faster. Reality Audit scores those same signals."
      }
    },
    {
      "@type": "Question",
      "name": "What should you fix first on a B2C SaaS landing page?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "The lowest-scoring dimension. Usually that is Offer-Outcome Alignment. The single highest-leverage edit on most B2C SaaS landing pages: replace one vague verb in the hero (improve, optimize, streamline, transform) with a specific outcome and a timeline. Example: '47% pipeline lift in 90 days' instead of 'grow your revenue.' Numbers travel through AI summarization. Adjectives do not."
      }
    }
  ]
}